Behind every luxurious stay is smart marketing and financial planning. This BHM subject teaches how hotels attract guests and manage profits.
What Is Hotel Marketing?
Hotel Marketing involves promoting hotel services through:
Online platforms (websites, social media)
Travel agencies and partnerships
Advertising and special packages
Loyalty programs and guest feedback
What Is Financial Management?
It focuses on budgeting, pricing, cost control, and revenue management — ensuring the hotel runs profitably.
Why It Matters in BHM
BHM Fullform, Students learn how business decisions affect hotel performance and customer experience.
Career Options
Sales Executive • Marketing Manager • Revenue Analyst • Finance Officer
Marketing and finance are advanced BHM topics that help students understand the business side of hospitality. Read our main BHM course blog to know how these subjects fit into your 4-year journey.
FAQs on Hotel Marketing & Finance
Q1. What is the main goal of hotel marketing?
To attract and retain guests using effective promotions and campaigns.
Q2. Why is finance important in hotel management?
It ensures hotels manage expenses, control costs, and stay profitable.
Q3. Do BHM students study marketing and finance?
Yes, these are key subjects in the later semesters of the BHM course.
